Matthew Taylor explores the meaning of 21st century enlightenment, how the idea might help us meet the challenges we face today, and the role that can be played by organisations such as the RSA. View Matthew Taylor’s lecture at the RSA

I think I'm getting addicted to the work of RSAnimate.

We have a system of education that is modeled on the interest of industrialism and in the image of it. School are still pretty much organized on factory lines — ringing bells, separate facilities, specialized into separate subjects. We still educate children by batches. Why do we do that?”

Sunni Brown at Duarte from Duarte Design on Vimeo.

What makes a celebrity special? She was just an ordinary person a month or a year ago, but now, suddenly, your heart goes flitter-flutter when you meet her, or you want an autograph.

One way to consider fame is that it increases the options for the person at the same time the number of demands go up. In other words, celebrity makes the celebrity's attention more valuable.

It's exciting to shake hands or get an autograph from a famous person, then, because the celebrity has something others want, you're getting a slice of attention from someone who has other options. But she didn't exercise those options--she chose you.

By this definition, you're famous. Compared to just a few years ago, more people know you, you have more options and your attention is far more precious than it ever was.

Not just you, of course. Your customers too. They're famous now.

Time to start treating them that way.